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Is Your Website A WordPress Website? 3 Reasons Why It Should Be

Websites designed in WordPress are absolutely ideal for any business looking to have content management created on a stable platform and is easy to use.

At Footprint Web Design we will use the latest in design techniques to ensure that your website helps to provide an accurate extension of your company.

No. 1 – Enhanced Company Profile

Over the years we have seen the web evolve and have noticed the constant change in the client’s expectations. With its numerous design benefits, WordPress allows us to stay ahead of the curve to create tailor-made designs to meet the needs of each individual client.

WordPress is a website building system which was originally designed for building web blogs but has now evolved to the stage where it is now an extremely very powerful platform for building standard websites. With a close degree of communication between you and our designers, we can use WordPress to create a unique design which will help to enhance your company profile.

No. 3 – ‘Google Friendly’

Your website infrastructure can play a pivotal role in regards to the success of your business and can bring massive change to your online fortunes due to the excellent results obtained from a search engine optimisation perspective, WordPress works particularly well.

With its tremendous levels of coding, it provides a great opportunity to achieve some great results, even for competitive terms. WordPress’ open source software is easily managed by non-technical people using its simple content management system not to mention it has massive SEO benefits to improve ranking in Google.

No. 3 – Optimised Performance

With so many options out there for people looking to build and manage their website, choosing the right web design company to design your site is very important. Our high-quality web designs have been used by companies in all sectors and in all lines of work. We cut no corners during the full web design process and this ensures that your web site will be designed to perform at its optimum level.

If therefore you are looking for a company to establish a professional easy to manage a website then you may want to consider using WordPress as your platform.

Further Information

If you’d like to speak to us regarding any of our services, including our WordPress web designs, please give us a call on 01883 372488 or contact us via Facebook and we’ll be happy to talk you through your options.

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By | May 7th, 2019|Web Design, Wordpress, Wordpress Websites|Comments Off on Is Your Website A WordPress Website? 3 Reasons Why It Should Be

3 Tips To Enhance User Experience

We understand that having a great looking website is really important for all of our clients, after all, this is your shop window. However, this is just the beginning of the web design process and we want to do all that we can to ensure that not only does your website look great, it also functions and performs to a high level.

Please Note – No matter how attractive your website is, poor user experience is very likely to result in their visit becoming just a one time deal!

Below we have identified 3 of our top tips to help keep your visitors happy.

No. 1 –  Sometimes Less Can Be More

Cluttered websites can be a nail in the coffin in regards to usability. If a website is too confusing, too difficult to navigate, contains too much information or any other issue, there is a very strong chance that users will find their experience to be a poor one.

Minimalist designs often make websites easier to take in and use, increasing their chances of being effective.

Top Tip – Find the right balance by ensuring that your website does not make users search too hard to find information whilst not overloading them at the same time.

Take all steps possible to ensure that your website is as secure as possible.

No. 2 – Don’t Confuse Website Usability & User Experience

A common mistake for many web designers involves confusing user experience with usability. Whilst they can influence each other, they are not the same thing.

To help break this down a little further, the fundamental difference is as follows:

User experience means that visitors to your website want to use it whereas usability means that a person can easily use it.

Although offering a good user experience is very important because it means your visitors will enjoy browsing your website, there are no guarantees that the site would be usable.

Make Your Visitors Feel Safe

No. 3 – Make Your Visitors Feel Safe

Web users are more switched on to the risks posed by ineffective online security than ever before. If your visitors have concerns about the security of your website, it is highly likely that they will not make either online or in-app purchases.

Customers are quite rightly very wary of having their data stolen when shopping online. For this reason amongst others, they are far more likely to use websites they know and trust to make purchases.

Contact Us

If you would like a chat about your website, please give the Footprint Web Design team a call on Tel. No. 01883 372488 today.

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By | May 3rd, 2019|Web Design|Comments Off on 3 Tips To Enhance User Experience

Are You A Start-Up Business?

We understand that budgets can be very tight for any new business. However, this should be no barrier when it comes to the creation of a top quality website. We take great pride in our ability to help new businesses grow and put the same effort into smaller projects as we do with the larger ones.

We’ve designed and developed many websites for start-up businesses and ranging from personal trainers to local plumbers, we believe that our services can help to play a pivotal role in getting your business off the ground.

What do we offer you…

Support & Updates

We’re web designers – not magicians! Once we have built your website, we will not do a disappearing act leaving you to fend for yourself!

Once the project has been completed, we will never be more than a phone call or e-mail away from regarding any technical questions you may have.

Responsive Designs

The browsing habits of potential customers is a constantly changing landscape and we can help you to stay a step ahead of your competition by adapting the user experience depending on which device they are using.

We will design and develop your website to ensure that it fits on almost any device. Fonts will be increased, clickable phone numbers will be included (allowing instant calls) and a whole host of other features included to ensure that your visitor gets the best possible experience.

Whether viewing through a mobile, tablet or desktop, you can be sure that your visitor will get the optimum experience.

Everything is Possible!

If you have an idea that you believe may not even be possible, don’t be too quick to dismiss the idea.

We love a challenge and apply our proven techniques to help bring almost any idea to life.

Content Management

Having a website that is rarely updated is unlikely to bring visitors flocking to your door. However, the ability to update your website with new content should be relatively easy task and not one that you should have to keep paying someone else to do for you.

Adding a Content Management System (CMS), such as WordPress, to your site will allow you regular full control to update your website, without asking us to add content for you.

Further Information

If you’d like to speak to us regarding any of our services, including our web design services, please give us a call on 01883 372488 or contact us via Facebook and we’ll be happy to talk you through your options.

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By | January 25th, 2019|Web Design|Comments Off on Are You A Start-Up Business?

3 Reasons Why Your Business Must Use a Digital Agency

We understand that outsourcing work which you believe can be completed in-house may not seem like a good use of valuable resources. However, the question must be asked, if you decide to keep things in-house, can you dedicate the necessary time to be successful?

Let’s be honest, digital marketing isn’t easy. In order to succeed, it takes time and effort, something that few businesses can afford on top of their core work.

Below we have outlined 3 of the main reasons we believe outsourcing work to a reputable digital agency (such as ourselves!) is a great use of your finances.

No. 1 – Reducing The Workload

All businesses are faced with one insurmountable issue – there are only so many hours in the day!

Staying up to date with essential work can be tough enough. Adding additional work into the mix can be very time consuming and a distraction.

Outsource work such as website maintenance, SEO, Social Media management and content creation. You can then can focus on the aspects of your work which need your attention.

No. 2 – Reaching Areas Other Agencies Cannot Reach

Can you justify paying the money needed to access some of the more important tools relating to online marketing?

Simple economics highlight the fact that it’s nearly always far more economical for agencies to pay for the best digital marketing software and services.

Whilst any business can gain access to almost any online tool, digital agencies are able to offer the chance to tap into the best in class tools due to those same tools being used across a large array of clients.

No. 3 – Offering a Fresh Pair of Eyes

The truth is that your own personal perspective of your business and reality may not be the same thing.

Sometimes, a fresh pair of eyes and some outside input can help to take your business in new directions which can really push things forward.

An agency such as Footprint Web Design can help deliver a clear and fresh perspective of any business.

Further Information

Footprint specialise in creating bespoke websites designed to help take your business to another level. We have been providing web design Surrey since 1998 and if you’d like to speak to us regarding any of our services, give us a call on 01883 372488 or contact us via Facebook and we’ll be happy to talk you through your options.

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By | December 10th, 2018|Web Design|Comments Off on 3 Reasons Why Your Business Must Use a Digital Agency

The Top 3 Reasons Why Your Business MUST Have a Website

Do you search online when looking for products or services? With so many people now turning to online searches when looking for assistance, the time to ensure that your business has a presence on the internet is now.

There are still a surprising number of small businesses without a website to showcase their products/services. Whether this is because of concerns regarding expensive set-up costs or time consuming maintenance is a bit of a mystery but the truth is, if your business does not have a website, you are missing out!

Below, we have identified 3 of the main reasons why you small business MUST have a website.

No. 1 – Reaching Your Local Audience

There are a variety of facts and figures which highlight that an increasing number of customers are searching for locally based products and services on at least a monthly basis.

Without the presence of a well optimised website, you are missing out on a huge amount of potential business. Even worse, not only are you not in a position to capitalise on these searches, there is every chance that your competitors will be.

Google Maps SEO

No. 2 – Long Term Marketing Solutions

Websites offer a form of marketing that just keeps on giving. As opposed to alternative forms of advertising such as flyers, newspaper ads, radio ads etc, which need a little too much luck to be effective, websites are designed to be accessible at a time when your customers actually need your services.

Providing 24/7 access to your products and services in a convenient fashion simply could not be more effective.

No. 3 – The Ideal Shop Window For Crucial Information

Even if you do not wish to sell any products online, your website still offers the ideal platform to showcase all of the important pieces of information about your business.

Your website can be tailored to provide your customers with quick and easy access to an array of information including contact details, images, directions, FAQ, terms and conditions along with much more.

Further Information

If you’d like to speak to use regarding how we can help you to use web design to grow your company, give us a call on 01883 372488 or contact us via Facebook and we’ll be happy to talk you through your options.

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By | September 11th, 2018|Web Design|Comments Off on The Top 3 Reasons Why Your Business MUST Have a Website
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