With the country facing this current crisis, business is tough for business up and down the country. However, when the tide turns, and it will, it’s absolutely crucial that you have all the key pieces in place to ensure that your business can get itself back on its feet.

It’s scarcely believable that some business don’t have a website but a surprising number of businesses still do not. If you fall into this category, it’s important to ask yourself, do you search online when looking for products or services? With so many people now turning to online searches when looking for assistance, the time to ensure that your business has a presence on the internet is now.

Below, we have identified 3 of the main reasons why your small business MUST have a website.

No. 1 – Regardless Of Your Services, You Need A Shop Window

Shop windows aren’t just for shops!! Even if you do not wish to sell any products online, your website still offers the ideal platform to showcase all of the important pieces of information about your business.

Your website can be tailored to provide your customers with quick and easy access to an array of information including contact details, images, directions, FAQ, terms and conditions along with much more.

No. 2 – You Need To Reach The Right Audience

There are a variety of facts and figures which highlight that an increasing number of customers are searching for locally based products and services on at least a monthly basis.

Without the presence of a well-optimised website, you are missing out on a huge amount of potential business. Even worse, not only are you not in a position to capitalise on these searches, there is every chance that your competitors will be.

No. 3 – Website Are The Form Of Advertising The Keeps On Giving!

Websites offer a form of marketing that just keeps on giving. Providing 24/7 access to your products and services in a convenient fashion simply could not be more effective. As opposed to alternative forms of advertising such as flyers, newspaper ads, radio ads etc, which need a little too much luck to be effective, websites are designed to be accessible at a time when your customers actually need your services.

 

Further Information

If you’d like to speak to us regarding how we can help you to use web design to grow your company, give us a call on 01883 372488 or contact us via Facebook and we’ll be happy to talk you through your options.

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