How To Set Up Twitter Ads
A Twitter Ads account is how you can set up, run, and analyse Promoted AdΒ campaigns on Twitter. You must sign up for a Twitter Ads account atΒ ads.twitter.com, after which you’ll have a Twitter Ads account in addition to your organic account.
Your Twitter Ads account is linked to the handle you create it from. For example, if you have a personal Twitter account and a business Twitter account, log in to your business Twitter account and go toΒ ads.twitter.com. From there, you can sign up for Twitter Ads and promote content on behalf of your business Twitter. Ads will show up as being “Promoted” from the handle of your Twitter Ads account.
Create your Twitter Ads account
In order to create a Twitter Ads account, your Twitter account must comply with ourΒ rules and policies.
1. Go toΒ Twitter.com.
2. Log in to the account that you want to promote Tweets from. This is the handle that your Twitter Ads account will be created for.
3. Once logged in, go toΒ ads.twitter.com.
4. Select your country and time zone. Select the country whose currency you’d like to be billed in, and the time zone you’d like your campaign results to show up in.Β You cannot change these values once you’ve created your account.
5. You’ll be brought to the campaign setup form or Twitter Promote Mode setup, depending on your choice at step 4.
6. Enter yourΒ billing informationΒ to complete your ads account andΒ start your campaign.
Secure your Twitter Ads account
Account security is vital for advertisers. OurΒ account securityΒ page provides full instructions for protecting your account. Here are some best practices:
- Link your account to a company domain email address. This will allow us to help if you ever need a password reset.
- The passwords for your login email address and your Twitter account should be strong and unique.
- UseΒ login verification.
- Always make sure the URL is Twitter.com before entering your account information (email or password).
- Only authorize recognized applications and keep track of your accountβs connections at yourΒ account applications page.
Twitter Ads checklist
1. Know the username and password for your Twitter Ads account.
2. Designate a point-person with the authority to create and manage campaigns. If you’re looking to have multiple people run and manage ads within your ads account, please read our page onΒ multi-user login.
3. Make sure your profile is in top form by checking the following:
- Your profile picture and header photos.Β Is your proο¬le photo recognizable? Does your header photo represent your business? Customize them to showcase the personality of your businessΒ here.
- Your bio.Β Make sure to include the name of your business, location, and website URL. Be sure to explain what you do in a clear and informative way.
4.Β Learn how others have used Twitter Ads to drive business results in ourΒ advertiser success stories.
Contact us to find out more.
Further Information
If youβd like to speak to us regarding our ability to design you a quality website or perhaps how to maximise the potential of your existing website, please give us a call on 01883 372488 or contact us via Facebook and weβll be happy to talk you through your options.
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Did You Know You Can Connect WhatsApp To Your Facebook Page?
Connect your Facebook Page to your WhatsApp to run ads that click to WhatsApp. These ads let you connect with customers when they click on aΒ Send MessageΒ button on your Facebook or Instagram ads to start a conversation in WhatsApp.
Before you begin
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You have toΒ create a Facebook Page for your business. Otherwise, you can’t findΒ WhatsAppΒ and process with the steps in this article.
Note:Β If you only use the WhatsApp Business Platform, don’t follow the steps in this article. Go toΒ this articleΒ instead.
Connect a Facebook Page to your WhatsApp
To connect a Facebook Page to your WhatsApp:
- Navigate to your Facebook Page.
- ClickΒ Settings.
- In the column on the left-hand side, clickΒ WhatsApp.
Note:Β You can only findΒ WhatsAppΒ in theΒ Facebook Page for your business. You can’t findΒ WhatsAppΒ in your personal Facebook profile. - Choose your country code.
- Enter your WhatsApp Business phone number.
- ClickΒ Continue.
- Input the confirmation code that you receive.
- ClickΒ Confirm.
You’ve connected your Facebook Page to your WhatsApp.
- From your Feed, clickΒ
PagesΒ in the left menu.
- Go to your Page.
- ClickΒ SettingsΒ in the top right.
- ClickΒ WhatsApp.
- Select your country code and enter your WhatsApp Business number.
- ClickΒ Send code.
- Follow the on-screen instructions to finish connecting your WhatsApp account.
Further Information
If youβd like to speak to us regarding our ability to design you a quality website or perhaps how to maximise the potential of your existing website, please give us a call on 01883 372488 or contact us via Facebook and weβll be happy to talk you through your options.
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10 Top Tips To Help Boost Local SEO
Google My Business listings, the listings that appear in Google Maps, are more important than ever before for many businesses. Offering some of the most visible listings in Google’s organic search results, these listings are free (for now anyway!) and are often generated based upon the location of the person making the search.
Studies indicate that natural listings and Google Maps represent a significant percentage of the clicks made by web users when they are looking for a local product or service. At Footprint Digital our services are tailored to get maximise the visibility of your business in Google’s search results.
A Key Weapon
With this in mind, GMB listings are a key weapon in the local SEO arsenal of any business. However, whilst very important, this is not to say that this should be the only target area for businesses looking to crack their local market.
Focus On These 10 Tips
To help give you a few pointers, we have outlined 10 top tips to help maximise your online presence in your local area. Including GMB tips, web design tips and other areas as well, make the 10 areas below your primary focus. Even better, leave it to us!
- Make sure that you complete all available fields for your Google My Business listing
- Ensure consistency of your business NAP (Name, Address, and Phone Number) online
- Post regularly on Social Media channels along with utilising the post option on Google My Business
- Optimise the URL of your website
- Utilise relevant META details
- Add location/geo pages to your website
- Add a local slant to your content
- Ensure your website is mobile-friendly
- Optimise all online directory listings (citations)
- Improve your internal linking structure
Further Information
If youβd like to speak to us regarding our ability to design you a quality website or perhaps how to maximise the potential of your existing website, please give us a call on 01883 372488 or contact us via Facebook and weβll be happy to talk you through your options.
