Recent history has documented a real change in browsing habits. For the first time in over a decade, PC sales were recorded at a lower level than they were in the previous year. An interesting fact but how does this relate the business and web design?
Innovative Technology
To find the answer to this question, we must first explain what has caused the drop in PC Sales, and we can answer this with one simple answer – smart devices. For a variety of reasons, smart device sales are soaring and this is sending ripples through the web design community.
With significant increases in the use of tablets and smartphones to view the internet, as opposed to solely using desktops and laptops, the need to design websites which display to their optimum 
abilities has never been greater. As such, responsive web design has become a hot topic in the web design community.
Ever-Changing Landscape
So, what exactly is responsive web design? Due to the ever-changing landscape of internet browsers, web users expectations have changed beyond all recognition; whereas previously people just expected the same design regardless of the device they were viewing the website on, people began to expect to be able to browse the web on their phones just as easily as they browse the web on a desktop computer.
In response to this (do you like what we did there!) the web design community started to turn their attention towards creating mobile/tablet optimised versions of their website with the idea that all websites would have their normal ‘desktop’ version, and as a bonus, a ‘mobile’ version would be created as well.
This where the term ‘Responsive’ comes in. Due to the way in which the designs are created the browser will be able to identify the type of device being used to view the website and will display the correct version accordingly.
See it in Action
To see this in action, visit the website – https://www.wallbarn.com/ – First, open the link using a desktop browser and you will see the site fully optimised for a desktop device. Then visit the URL through your smartphone and you will see a huge difference. Can you see how the site is adjusted for an optimum display on a mobile device?
Further Information
Footprint specialises in creating bespoke websites designed to help take your business to another level. We have been providing Web Design Surrey since 1998 and if you’d like to speak to us regarding any of our services, give us a call on 01883 372488 or contact us via Facebook and we’ll be happy to talk you through your options.
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