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So far Ant Parker has created 392 blog entries.

Keeping Things Moving Forward At Christmas

Christmas is a busy time of year and, what with work and social commitments, you can guarantee that the last 2 weeks of December are not going to be the most productive!

So how do you stop your website’s SEO commitments from slipping, during this festive period? We know your online presence is one of the most important aspects of your business and the time of year should make no difference.

Footprint employ a dedicated team of SEO professionals, who offer bespoke solutions to our clients – all year round! We’ll make sure that your website doesn’t suffer the dearth of activity that so many others do; keeping you on top of the game (and the rankings) into the new year.

Business doesn’t stop and, in today’s economic climate, it’s more important than ever to make sure that your website is working as hard as possible for you.

Our team have been at the cutting edge of SEO since it came into play – and have a great understanding of all the tricks of the trade to keep you at the top of Google‘s (and the other major search engines) rankings.

Amongst many others, our team specialise in the following areas:

  • Social Media presence (Twitter, Facebook, Google+, etc.)
  • Maximising Google Rankings
  • Creating Quality Content
  • Blogging
  • Maximising Online Visibility
  • Performance Monitoring & Feedback

Contact us today to arrange a bespoke solution for your business, and make sure your website is the star at the top of the tree this Christmas!

Further Information

For more information on how Footprint Web Design can help you, or to inquire about a quote, please contact us on 01883 372488, or email us at: info@footprint.co.uk

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By | December 12th, 2018|SEO|Comments Off on Keeping Things Moving Forward At Christmas

3 Reasons Why Your Business Must Use a Digital Agency

We understand that outsourcing work which you believe can be completed in-house may not seem like a good use of valuable resources. However, the question must be asked, if you decide to keep things in-house, can you dedicate the necessary time to be successful?

Let’s be honest, digital marketing isn’t easy. In order to succeed, it takes time and effort, something that few businesses can afford on top of their core work.

Below we have outlined 3 of the main reasons we believe outsourcing work to a reputable digital agency (such as ourselves!) is a great use of your finances.

No. 1 – Reducing The Workload

All businesses are faced with one insurmountable issue – there are only so many hours in the day!

Staying up to date with essential work can be tough enough. Adding additional work into the mix can be very time consuming and a distraction.

Outsource work such as website maintenance, SEO, Social Media management and content creation. You can then can focus on the aspects of your work which need your attention.

No. 2 – Reaching Areas Other Agencies Cannot Reach

Can you justify paying the money needed to access some of the more important tools relating to online marketing?

Simple economics highlight the fact that it’s nearly always far more economical for agencies to pay for the best digital marketing software and services.

Whilst any business can gain access to almost any online tool, digital agencies are able to offer the chance to tap into the best in class tools due to those same tools being used across a large array of clients.

No. 3 – Offering a Fresh Pair of Eyes

The truth is that your own personal perspective of your business and reality may not be the same thing.

Sometimes, a fresh pair of eyes and some outside input can help to take your business in new directions which can really push things forward.

An agency such as Footprint Web Design can help deliver a clear and fresh perspective of any business.

Further Information

Footprint specialise in creating bespoke websites designed to help take your business to another level. We have been providing web design Surrey since 1998 and if you’d like to speak to us regarding any of our services, give us a call on 01883 372488 or contact us via Facebook and we’ll be happy to talk you through your options.

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By | December 10th, 2018|Web Design|Comments Off on 3 Reasons Why Your Business Must Use a Digital Agency

The Top 5 Review Gathering Practices To Avoid

Google has recently introduced a fairly comprehensive list of ‘does and don’ts’ relating to gathering reviews from business. Whilst many fall under Google’s ‘Prohibited and Restricted Content’ guidelines they can also be applied to your review gathering practices across all platforms.

To help steer you away from practices which may land you on shaky ground, we have outlined the top 5 review gathering practices avoid:

No. 1 – Do not use review gating

‘Review gating’ is one of the more recent additions to Google’s Review guidelines and essentially means that local businesses can no longer use a third-party tool to filter out negative reviews. In the past, software has enabled businesses to cherry-pick positive reviews by using software to filter out bad reviews and create a false impression of their business.

As of summer 2018, this practice is no longer permitted, with Google guidelines stating:

“Don’t discourage or prohibit negative reviews or selectively solicit positive reviews from customers.”

No. 2 – Do not review your own business

The whole point of allowing customers to leave reviews is to try and gather honest and unbiased accounts of genuine customer experiences. Leaving a review for your own business (or asking a member of staff to leave one on your behalf) flies in the face of this and is against Google Review guidelines for obvious reasons.

No. 3 – Do not review competitors

Leaving false reviews relating to competing businesses is classed by Google as “posting content about a competitor to manipulate their ratings”. Whilst Google doesn’t specifically state in its guidelines what the penalty for this practice may be, we are very confident that at the lower end of the scale, the review in question will be removed, whilst at the higher end of the scale, your website may even be subjected to a Google penalty, which can lead to a world of trouble for your business.

No. 4 – Do not accept or offer money to leave a review

Google does not condone incentivising customers to leave a review for your business. By offering any form of kickback (money, vouchers, prizes etc) to leave a review, you are clearly creating an  environment where the reviewer is more likely to leave a review which may not be true in return for financial gain.

This goes very much against Google’s wishes to offer an unbiased overview of customer experience and one that may leave you liable for punishment from Google.

No. 5 – Do not encourage reviews in bulk

It is just simple bad practice to generate a large influx of reviews over a short period of time as opposed to a drip feed over longer.

Whilst it is always tempting to try and bolster your review count in one swift go, a consistent approach is a far better way to provide an overview of customer experience that is authentic, useful and accurate.

Further Information

Footprint specialise in creating bespoke websites designed to help take your business to another level. We have been providing SEO Surrey since 1998 and if you’d like to speak to us regarding any of our services, give us a call on 01883 372488 or contact us via Facebook and we’ll be happy to talk you through your options.

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By | December 3rd, 2018|Reviews|Comments Off on The Top 5 Review Gathering Practices To Avoid

What’s New About Google My Business?

Google My Business offers the chance to take charge of what people see when they do a local search for your business. Google My Business gives you the tools to update your listing and engage with your customers from your phone, tablet and computer. All for free.

Help your listing appear when people are searching for your business or businesses like yours on Google Search and Maps. Google My Business makes it easy to create and update your listing — so you can be found, and bring customers in.

Google My Business complements your existing website by giving your business a public identity and presence with a listing on Google. The information that you provide about your business can appear on Google Search, Maps and Google+.

SEO Tadworth

Take charge of what people see when they do a local search for your business

Need to adjust your hours for the holidays? Or add a new phone number? Make changes in a few easy steps with Google My Business, and your listing will update across Search and Maps.

Turn snapshots into sales

Draw in new customers with photos of your products or favourite menu items – pictures show what’s unique about your business, and you can add as many as you like.

Encourage loyalty by starting a conversation

Reviews are now a two-way conversation between you and your customers – be the first to know when you get a new review so that you can respond right away.

Further Information

Footprint specialise in creating bespoke websites designed to help take your business to another level. We have been providing SEO Surrey since 1998 and if you’d like to speak to us regarding any of our services, give us a call on 01883 372488 or contact us via Facebook and we’ll be happy to talk you through your options.

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By | November 26th, 2018|Google|Comments Off on What’s New About Google My Business?

Can’t Send or Receive E-Mails on Your iPhone or iPad? Try This.

If you can’t send or receive emails in the Mail app on your iOS device, learn what to do.

Before you begin

iOS backups made in iCloud and iTunes back up your mail settings, but not your emails. If you delete or change your email account settings, previously downloaded emails might be removed from your iOS device.

When you’re ready, try the steps below. After each step, see if you still need help.

Make sure that your device can connect to the Internet

To see if your device has a cellular-data or Wi-Fi Internet connection, go to Safari and open a webpage, like www.apple.com.

Check the Outbox for unsent emails

If you see a message that says your email wasn’t sent, then that email goes to your Outbox. Check your Outbox and try to send the email again:

  1. In Mail, tap Mailboxes in the upper-left corner.
  2. Tap Outbox. If you don’t see an Outbox, then your email was sent.
    mailboxes
  3. Tap an email in the Outbox. Make sure that the recipient’s email address is correct.
  4. Tap Send.

Check your email address and password

If Mail asks you to enter a password for your email account, make sure that your password is correct. To check your email address and password, sign in to your email provider’s website.

If you still get a username or password error, contact your email provider or system administrator.

Check your settings

When you set up your email account on your device, iOS automatically uses the correct account settings for many email providers.

To make sure that your account settings are correct, compare the settings in the Mail app to the settings for your email account:

  1. Go to Settings > Passwords & Accounts and tap your email account.
  2. Tap your email address next to Account to see the account information, such as the incoming and outgoing mail servers.
  3. Check the recommended settings for your email account in the Mail Settings Lookup tool and make sure that they’re the same as what you see on your screen. If you don’t see the settings for your email account, contact your email provider or system administrator.

If you have a POP3 email account, then you can only check email on one device at a time. Close other email programs and sign out of webmail sites that you have open. To check if your email is a POP3 account, go to Settings > Passwords & Accounts, tap your account, tap Account, then look for the label POP Account Information. You can also check the recommended email settings for your POP3 email account in the Mail Settings Lookup tool.

If your email provider requires your account to use port 25, then you can only send email when you’re connected to your email provider’s network. Check with your email provider for settings and availability.

If you still need help

Contact your email provider. You can also remove your email account, then set it up again.

Contact your email provider or system administrator

  1. Contact your email provider or check their status webpage to see if there’s a service outage.
  2. Ask your email provider or system administrator if you turned on any security features or restrictions, like two-step verification, for your email account. You might need a special password or may need to request authorisation from your email provider to send and receive email on your device.
  3. Check your email account settings with your email provider or system administrator to make sure that they’re correct.

Remove your email account and set it up again

  1. On your computer, sign in to your email provider’s website. Make sure that all of your email is there or make sure that your email is saved somewhere other than your iOS device.
  2. On your iOS device, go to Settings > Passwords & Accounts.
  3. Tap the email account that you want to remove.
  4. Tap Delete Account.
  5. Add your account again.

For more on this, please click here.

Further Information

Footprint specialise in creating bespoke websites designed to help take your business to another level. We have been providing SEO Surrey since 1998 and if you’d like to speak to us regarding any of our services, give us a call on 01883 372488 or contact us via Facebook and we’ll be happy to talk you through your options.

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By | November 19th, 2018|E-Mails|Comments Off on Can’t Send or Receive E-Mails on Your iPhone or iPad? Try This.
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