Is It Easy To Optimise Your Images?
In a word - yes!! By simply following a few basic guidelines, we will be able to take the required steps towards ensuring your images work for you. Following a [...]
What Do You Need To Know About New Facebook Pages
There are some fairly major changes with the new Facebook pages experience and below you can find out more about them all. What features do I still have access to [...]
All About The New Facebook Business Page Experience
The new Page experience is a way for public figures, businesses and others who want to build and connect with an audience to manage their professional presence on Facebook. When [...]
Get Started With The New Facebook Pages Experience
When you switch to the new Page experience, all Page content, including posts, photos, videos, stories and groups that your Page is an admin of, will automatically move to your [...]
Introducing the New Facebook Pages Experience
The redesigned Facebook Pages experience makes it simpler for public figures and creators to build community and achieve their business objectives. What’s New: Redesigned layout that’s simpler and more intuitive Dedicated [...]
Should I Be Using Facebook Ads?
Changes to Facebook's algorithm now mean that not everyone who follows your page is likely to see all of your updates. This makes it even more unlikely that people who [...]
5 Ways To Give Your Website A Shot In The Arm
Whilst there are 100s of factors that Google uses to create its rankings, there is no doubt that some carry more weight than others. Our extensive experience has taught us [...]
Does Your Website Have An FAQ page?
Does your website have an FAQ page? If not, it's something that you should strongly consider as your FAQ page is an important element of your website and not an area that [...]
How Is GA4 Different From Universal Analytics?
Comparing metrics: Google Analytics 4 vs Universal Analytics Hit types Universal Analytics hit types include page hits, event hits, ecommerce hits, and social interaction hits. In contrast, Google Analytics 4 data is [...]
What Is GA4?
Universal Analytics was built for a generation of online measurement that was anchored in the desktop web, independent sessions and more easily observable data from cookies. This measurement methodology is [...]
Introducing Google Analytics 4 (GA4)
The next generation of Google Analytics is here and is called GA4 GA4 is a new property designed for the future of measurement: Collects both website and app data to better understand [...]
GA4 Is Coming….Are You Ready?
Universal Analytics will be going away. Google Analytics 4 is the next-generation measurement solution, and it's replacing Universal Analytics. On July 1, 2023, standard Universal Analytics properties will stop processing [...]
How To Set Up Twitter Ads
A Twitter Ads account is how you can set up, run, and analyse Promoted Ad campaigns on Twitter. You must sign up for a Twitter Ads account at ads.twitter.com, after which you'll [...]
Did You Know You Can Connect WhatsApp To Your Facebook Page?
Connect your Facebook Page to your WhatsApp to run ads that click to WhatsApp. These ads let you connect with customers when they click on a Send Message button on your Facebook [...]
10 Top Tips To Help Boost Local SEO
Google My Business listings, the listings that appear in Google Maps, are more important than ever before for many businesses. Offering some of the most visible listings in Google's organic [...]
Google Is Using AI To Update Certain Listings
Google has shared how it’s using artificial intelligence, including its restaurant-calling Duplex tech, to try and keep business hours up to date on Google Maps. The company says that if it [...]
Did You Know That Google Earth Has A Timelapse Tool
Google Earth comes loaded with plenty of cool features, including a timelapse tool that can show you how our planet has changed. Alphabet's Google Earth is one of the handiest [...]
Is Your Chrome Browser Up To Date?
Chrome has 3.2 billion users worldwide and now every single one of them needs to act because Google has confirmed multiple new hacks of its browser. Here is everything you [...]
The Perfect Google Maps Feature If You’re Walking Alone
Google Maps and Apple Maps are constant companions for more people and help them find their way around all kinds of interesting places and some pretty dull ones too. But [...]
Creating An Immersive Experience For Your Business
Did you know that when searching for businesses, consumers use mapping products 44% of the time?.* As well as that, on average, 41% of these place searches result in an [...]
Introducing The Basics of Google My Business
Did you know that features like 'Google’s Local Search' results have been created to help provide a list of nearby businesses offering the products/services relating to your search? This in [...]
Helping Your Business To Move With The Times
Every business owner should have the goal of reaching page one on Google for terms relating to their products and services. The importance of being easily found on the internet [...]
How To Create A Facebook Event
Facebook events offer a great way to promote an upcoming (both virtual and in-person) event. Facebook users can discover these events through invites from their friends, engagement from friends, or [...]
How To Add An Email Account To Outlook
There are many different types of email accounts you can add to Outlook, including Microsoft 365, Gmail, Yahoo, iCloud, and Exchange accounts. Some third-party email providers, like Gmail, Yahoo, and [...]
How To Add An Email account to your iPhone or iPad
There are two ways you can set up an email account in the Mail app on your iOS device – automatically or manually. Find out which option is best for [...]
How To Set up email in Mac OS X Mail
If you're running Mac OS X version 10.10 or later, you can use the Mac Mail, Calendar, and Contacts apps to connect to a Microsoft Exchange account. How do I know what [...]
How To Setup A Facebook or Instagram Shop
With Facebook Shops, you can display and sell products on Facebook and Instagram. People who visit your shop can browse your products, make purchases and get to know your brand. You'll create [...]
The 3 Key Benefits of a WordPress Website
At Footprint Digital we will use the latest in design techniques to ensure that your website helps to provide an accurate extension of your company. Websites designed in WordPress are [...]
Are Products and Services Following You Around the Internet???
You may not know what it is called but if you have used the internet before, there is every chance that you will have been on the receiving end of [...]
How Does A Local SEO Campaign Work?
If you have paid any attention to our blog over the past few years, you will know how strongly we feel about the importance of local SEO. Footprint Digital's expertise [...]
What Options Are Available To Manage A Google Business Profile?
If you own or manage a business that appears on Google Search, you may be informed that you need to finish the verification process, claim ownership of the Business Profile [...]
Did You Know That You Can Read & Reply To Messages On Google?
Did you know that your customers can get in touch with you in real-time from your Business Profile on Google? You can answer questions, tell your story, and attract more [...]
Is Google’s Call History Coming To The UK?
It has recently been announced that Google will be allowing certain accounts based in the US and Canada to keep track of phone calls from your customers on Google Search [...]
Google My Business Is Changing to Google Business Profile
With Christmas rapidly approaching, many customers have already started their Christmas shopping. If your shop is open for in-store shopping or dining, it's important to make sure your customers can easily [...]
How To Use Google Local Ads To Help Your Business
Local Services Ads help you connect with people who search on Google for the services that you offer. Your ads will show up for customers in your area, and you [...]
How To Create A Google Ads Account
Have you ever thought about using a Google Ads account to give your business a boost? Whilst we will always believe that SEO offers longer-term benefits, the creation of a [...]
How To Create a YouTube Channel For Your Business
Creating your own Google Account will allow you to view videos and subscribe to channels. However, without a YouTube channel, you have no public presence on YouTube and it is this [...]
Don’t Forget These Key SEO Areas
Whilst there are lots of theories about the factors that Google uses to create its rankings, the truth is that no one truly knows absolutely every single, one. However, experience [...]
How To Give Admin Access To Your Google My Business Account
In a very similar fashion to Google Analytics properties, owners of Business Profiles can invite additional users to become owners and managers. Each person can have their own access without [...]
How To Give Admin Access To Your Website’s Google Analytics Account
Have you been asked to give someone access to your Google Analytics property? Thankfully, this is a quick and easy process and by following the step by step guide below, [...]
How To Give Admin Access To Your LinkedIn Company Page
In a very similar way to Facebook business pages, it is not possible to give someone the login details to a LinkedIn company page, instead, if you would like to [...]
How To Give Admin Access To Your Facebook Business Page
One of the most common questions that we receive relates to Facebook business pages and giving someone else access to their page. Unlike Twitter and Instagram, instead of the FB [...]
5 Reasons Why You Shouldn’t Overlook E-Mail Marketing
E-mail marketing offers a highly effective method of product promotion because it generates the highest return on investments for a company. Today, marketers are under constant pressure to reach more [...]
How Can SEO Help Your Business?
Whilst an attractive and fully functional website certainly offers a number of benefits to any business, without the implementation of effective SEO (Search Engine Optimisation), is it working for you [...]
The Importance Of Quality Content For SEO
SEO is a constantly evolving landscape and it is easy to see why this may be the case but we would like to shine a light on some of the [...]
Have You Used Facebook Stories Yet?
The stories format is known for capturing people's imaginations. But these lively 24-hour mini-narratives – which include Facebook Stories, Instagram Stories, Messenger Stories and WhatsApp status – can also strengthen [...]
How do I merge two Facebook Pages?
It's not uncommon for businesses to have more than one Facebook page and this can lead to confusion for customers. However, did you know that if you have two Facebook [...]
Free tools to grow your business on Facebook
Facebook provides tools to develop your brand, grow your business and manage your advertising strategy. Let's explore the free tools that you can use directly from your Page. Post and [...]
How To Use A Facebook Business Page
After you create your Page, Facebook offers a range of free features to start connecting with new and existing customers and Page fans. What you need when you create a Page [...]
How To Update Your LinkedIn Company Page
As a LinkedIn Page or Showcase Page super admin on a LinkedIn Page or Showcase Page, providing accurate details about your organization helps members make an informed decision about following and [...]
Did You Know Facebook Business Pages Have Been Redesigned
Today, we’re rolling out the redesigned Facebook Pages experience that makes it simpler for public figures and creators to build community and achieve their business objectives. What’s New: Re-designed layout [...]
Did You Know You Can Password Protect Your Searches?
Google has added a way to put a password on your Web and Activity page, which shows all your activity from across Google services, including your searches, YouTube watch history, and Google [...]
What Is The Point In Having A Great Website If No One Can Find It?
An attractive and user-friendly website is a must for nearly all businesses today. However, what is the point in having a great website if no one can find it? Finding [...]
What Are Your Goals For Your Website?
What are your goals for your website? Would you like to sell products directly? Would you like to target new customers? Would you like to use it as an online [...]
Communicating With New And Existing Customers Has Never Been Easier
Such is the influence of Social Media channels such as Facebook and Twitter, communicating with new and existing customers has never been easier. 72 per cent of small businesses find [...]
How Safe is Gmail?
A very interesting article was recently brought to our attention regarding the safety of Gmail and it certainly gives food for thought. "Most people are aware of the cookies that [...]
Staying In Safe Hands With Footprint Digital
If you decide to keep things in-house, can you dedicate the necessary time to be successful? Does your team have the necessary level of skill and knowledge to make it [...]
Important Updates To The Avada WordPress Theme
One of the highest quality and most versatile WordPress themes currently available, Avada, is making some important changes. They have recently announced a change in their rules which now requires [...]
Local SEO – It’s More Important Now Than Ever
For many businesses, maximising the visibility of their website in local areas is the key between success or failure. If you are a plumber or an electrician, ensuring that your [...]
6 Things That Google Look For In Reviews
Whilst the truth is that as with all areas of SEO, only Google know for certain what they actually look for when taking the reviews of businesses into account. However, [...]
3 Tips To Improve User Experience
By creating a positive user experience for visitors, you have a far greater chance of your visitor either becoming a customer or at least being prepared to visit your website [...]
Want To Know More About Google Local Service Ads?
Local Services Ads help you connect with people who search on Google for the services that you offer. Your ads will show up for customers in your area, and you [...]
What Are Google Local Services Ads?
Local Services Ads help you connect with people who search on Google for the services that you offer. Your ads will show up for customers in your area, and you [...]
Don’t Get Left Behind Because of Slow Loading Speed
It is important to note though that the speed at which your site is ready to be used is not purely down to the actual loading speed of your website. [...]
How Important Is Your Website User Experience?
It's no exaggeration to say that the user experience offered by your website can make the difference between a visitor becoming a paying customer and them not returning to your [...]
Are Your Passwords Secure Enough?
The latest Google Chrome update has a tool that can tell you if passwords have been hacked or are too weak to keep you safe from cybercrime. Chrome users should already [...]
What Are The Different Type of Algorithms & How Are They Impacting Our Lives?
A recent article in the Daily Mail has highlighted how the UK's competitions watchdog launches investigation into algorithms used by Google, Amazon and Facebook amid fears they are 'manipulating' lives [...]
Could You Business Benefit From An App?
Apps are the new face of eCommerce in the UK. The good news is that apps can be more cost-effective and cloud-friendly compared to many other current alternatives. Thanks to [...]
Will Your Customers Find You Without SEO?
A significant proportion of web traffic finds its way onto their destination website via the 2 well known commercial search engines – Google and Bing and to a lesser extent, [...]
UK watchdog may block Google’s ad shake-up for years
Britain's market watchdog is examining plans to block Google for two years or more from rolling out new privacy features on its Chrome internet browser. The Competition and Markets Authority [...]
Could Changes To Reporting News By Google & Facebook
According to a report in the Mail, Google and Facebook could be forced to pay news publishers for their content as part of the government's bid to rein in the power [...]
What Were The Top UK Google Searches of 2020?
Google has revealed the top search terms used in 2020 within the UK and it will not take a genius to work out when the most searched for term was!! [...]
5 Tips To Help Kickstart Your Blog!
Blogs are one of these best ways to engage your client base, advertise offers/opportunities and improve the visibility of your business online (SEO), and they are only going to become [...]
Song Stuck In Your Head? Google To The Rescue!!
Do you know that song that goes, “da daaaa da da daaaa na naa naa ooohh yeah”? Or the one that starts with the guitar chords going, “da na na [...]
5 Keys To Successful Online Marketing
Online marketing never stops evolving and if you would like to make sure that your message is being heard, you must utilise the skills of a company that will keep [...]
5 Steps To Guard Against Malware Infections
Malware and Ransomware is the scourage of the internet. To help combat against the constant threat posed by cyber hackers and online criminals we have created a list of steps [...]
How To Make The Most Of Your Google Maps Listing
Did you know hat you do not even need a website to create a Google Maps listing for your business???? If you are a small business owner, you really cannot [...]
Google My Business – All You Need To Know
How important are local customers to your business? If increasing the visibility of your business in the local area is critical to ongoing success, creating a Google Maps (Google My [...]
Photos, Photos & More Photos
Did you know?? 60% of consumers said local search results with good images pushed them towards a decision* Businesses with photos receive 35% more clicks through to their websites than [...]
What Is Responsive Web Design
Recent history has documented a real change in browsing habits. For the first time in over a decade, PC sales were recorded at a lower level than they were in the [...]
What Are Twitter Paid Posts & How Do They Work?
Promoted Tweets are shown when an advertiser pays for their placement on Twitter. Anyone can start a Twitter Ads campaign. You may see different kinds of ads on Twitter, including Promoted [...]
What Are The Benefits of Obtaining a Google Maps Listing?
Whilst search engines are incredibly intuitive, they still need a (not so little) nudge in the right direction. All of the major engines constantly work towards improving their technology to [...]
Tired Of Ads Following You Around The Internet? Find Out To Turn Them Off!
Have you ever looked at a product on a website only to have it continuously follow you around as you browse other websites? So have we! Whilst this can be [...]
Is The Security Of Online Browsing About To Increase?
One of the key features of Apple’s recently announced update to the macOS is the ability to block trackers from collecting user data when using their browser, Safari. Here’s a [...]
How To Give Admin Access To A Facebook Page
An area of Social Media which often causes confusion relates to giving someone access to a business Facebook page. Unlike Twitter/Instagram etc, rather than using a username/password system to provide [...]
5 Reasons Why Your Onsite Images Must Be Optimised
Did you know that the use of images and the addition of the correct tags can play a crucial role in achieving excellent search engine results? Search engines such as [...]
Businesses urged to apply for grants
Tandridge District Council still has £7.5m worth of business grants to award to around 700 businesses, which have not yet applied for government grants to support them through the COVID-19 [...]
9 things we know about a £3.5bn theme park opening an hour from Surrey
A brand new £3.5bn theme park, located just an hour from Surrey, recently took another step forward. The London Resort, situated 17 minutes from London, on the Swanscombe Peninsula in Kent, is [...]
Is Your Website Mobile-Friendly? 3 Reasons Why It Should Be
There are many reasons why your website must be 'mobile-friendly' but we have identified 3 that we believe are the most important. No. 1 - Consistency Of Message The last [...]
Wild white-tailed eagles recorded over Surrey for first time in over 100 years
Wild white-tailed eagles returned to Surrey's skies for the first time in more than a century. A reintroduction scheme was launched on the Isle of Wight by the Roy Dennis [...]
5 things to do in Surrey this weekend
This week, Surrey Life is featuring… A selection of Surrey’s best woodland walks - please check all local information before heading out and if one place is too busy we [...]
M25 traffic held at Godstone after 35 cows escape from farm onto carriageway
All traffic was held on the M25 at Godstone after a herd of cows escaped onto the carriageway this morning (May 31). Vehicles were first stopped following initial reports at around 10.30am, and drivers [...]
How Add An Email Account to Outlook Using Office 365
There are many different types of email accounts you can add to Outlook, including Microsoft 365, Gmail, Yahoo, iCloud, and Exchange accounts.Some third-party email providers, like Gmail, Yahoo, and iCloud, [...]
Businesses can now apply for discretionary grants
Discretionary Grant Applications now open. Tandridge District Council have opened the application process for businesses who were not eligible for the grants for businesses in the Retail, Leisure and Hospitality [...]
How To Add An Email Account To Your iPhone, iPad or iPod Touch
There are two ways you can set up an email account in the Mail app on your iOS device – automatically or manually. Learn which option is best for you. [...]
3 Benefits Of A Professionally Designed Website
Some things can comfortably be tackled by DIY experts, websites are not one of these areas! Whilst some tasks can comfortably be completed by people without huge amounts of experience, [...]
Has Your Business Got A Website? 3 Reasons Why It Must
With the country facing this current crisis, business is tough for business up and down the country. However, when the tide turns, and it will, it's absolutely crucial that you [...]
Helping During Unprecedented Times
At Footprint, we pride ourselves on going that extra mile for our clients and during what are truly unprecedented times, we believe that we can help more now than ever [...]
Google Has Temporarily Removed Features From GMB – Find Out Why
Google has announced this week that it has temporarily removed a number of features from Google My Business as due to limitations caused by the COVID-19 situation. “During the unprecedented [...]
Boost Your Reputation & The Way Google Views Your Business
Everyone knows that your reputation can be impacted by customer reviews but did you know that your Google rankings can be as well? Basically, there are 2 types of customer [...]
